Communities and Panels

A research community or panel enables you to engage on a continuous basis with your customers or consumers:

• Connect with a group of customers within a customised, on-brand platform where they can interact with you and each other
• Understand what it’s like to be ‘in their shoes’
• Create and test ideas
• Measure changes in opinion and behaviour

Tribes have years of experience in building and managing research communities, working in partnership with some of the world’s leading companies. All our communities are highly customised with a range of methodologies and engagement tools. Talk to Tribes about how a bespoke community could work for you. They really are made to measure – short term for a few days to ongoing for years, a handful of participants to tens of thousands. Examples include:

• Media: TV – branded community with continuous qual and quant feedback from 3,000 viewers – qual/quant
• Kids: Media Owner – continuous quant feedback from kids on programming, digital content, and general topics - quant